Graphic Design
I like graphic design that has a reason behind it. Whether it’s an editorial layout, a visual identity or a website, I enjoy figuring out what a project needs and finding the right visual language for it. Good typography, clear structures and a bit of personality usually go a long way.
Smile Immo
Branding · Logo Design · Typography · Corporate Design · Print Design
For the launch of Smile Immo, an independent real estate agency, I developed a friendly and approachable visual identity that combines personal service with a professional appearance.
Starting with the client’s preferred orange and petrol colour palette, I explored different visual directions, logo concepts and typographic approaches. The final identity combines a custom-drawn “Smile” wordmark with a simple house symbol, complemented by typography selected for both its personality and suitability for digital applications.
The visual identity was then translated into business cards, stationery and other brand applications.
GWS
For the annual GWS customer magazine, I developed a new editorial design to replace the existing, rather traditional look with a fresher and more contemporary visual language.
With only a few existing brand elements to work with, I took inspiration from the geometry of the GWS logo and developed a flexible layout system based around its distinctive triangular shapes. The design also had to accommodate the newly launched NEXT by GWS brand as well as variable content, including personalised statements and addresses.
I created a 16-page InDesign template with master pages, paragraph and character styles, allowing the client to independently populate the magazine while maintaining a consistent visual structure.
Editorial Design · Layout Systems · Typography · Print Design · Prepress
Topconsult
Web Design · WordPress · Information Architecture · Client Communication
I designed and built the website for topconsult, a Vienna-based tax consultancy. The project included the visual concept, information structure, image research and implementation in WordPress, as well as direct communication with the client.
The goal was to create a clear and professional digital presence that makes the firm’s extensive range of services and resources easy to navigate.
